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26th TDB Congress 2022: The Heart of Digital Transformation Beat in Istanbul

Written by
Altug Guzeloglu
Date
September 9, 2022
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“Clinic Management in 10 Minutes”  Vision Meetup

The 26th Turkish Dental Association International Dentistry Congress at the Istanbul Congress Center carried special meaning for Medicasimple. As the first major in-person gathering after the pandemic, we shared our vision for digital clinic management with thousands of dentists at booth B-101.
This congress became a real milestone for our place in Türkiye’s dental ecosystem.

The First Big Reunion After the Pandemic

Time to reconnect. As TDB’s opening message noted, the longing to be together only grew during the pandemic. Returning to the congress after three years meant more than scientific exchange; it meant the sector meeting again.
A clear need for digital. Throughout the pandemic, the need for digital solutions multiplied. The lessons learned in this period directly strengthened our product roadmap.

Medicasimple at TDB 2022

  • Location: Istanbul Congress Center, B-101

  • Hours: 09:00–19:00

  • Dates: 8–11 September 2022

Our booth—one of the busiest spots—hosted 300+ visitors per day. With a modern layout and interactive demos, dentists experienced how clinic management can be secure and straightforward.

Core Message: Digital Apps, Automation, and What’s Next

  1. Digital Applications

  • Advantages of cloud-based clinic management

  • Managing the clinic from anywhere via mobile

  • Paperless office practices

  • Improving the patient experience

  1. Automation Systems

  • Appointment reminder automation

  • Financial reporting systems

  • Inventory automation

  • Digitized patient communication

  1. The Future

  • AI-assisted clinic helpers

  • Telemedicine integrations

  • Predictive analytics for patient management

  • IoT-ready clinical equipment

“Clinic Management in 10 Minutes”  Live at the Booth

Most-requested features at TDB:

⚡ Fast Setup

  • Sign up in about 10 minutes

  • Ready-to-use interface

  • Smooth data migration

📊 Real-Time Reports

  • Daily revenue tracking

  • Patient demographics

  • Treatment success indicators

  • Appointment occupancy

🔒 Security First

  • Cloud data protection

  • KVKK compliance

  • Automatic backups

  • Encrypted data transfer

What Attendees Said

  1. “Visiting the booth made me realize how complex my clinic operations had become. After the demo, I wondered how I managed without a system like this.”

  2. “The mobile app impressed me most. Checking the clinic from home is genuinely reassuring.”

  3. “With automation, my secretary spends less time on routine tasks and more on patient relationships.”

Impact of TDB 2022

Congress Outcomes

  • 800+ new customer sign-ups

  • 150% increase in demo requests

  • 2000+ brochures distributed

  • 300+ new LinkedIn connections

Long-Term Effects

  • Stronger brand awareness

  • Wider referral network

  • New sector partnerships

  • Higher-quality product feedback

A Sector Ready for Digital

TDB 2022 showed how open the dental community is to transformation:

Key Trends

  • Cloud solutions moving into the mainstream

  • Mobile is no longer “nice to have”—it’s essential

  • Automation rapidly replacing manual steps

  • Data analysis guiding clinical decisions

After the Congress

October 2022 Goals (based on feedback):

  • Appointment flow improvements

  • Expanded reporting module

  • New mobile features

  • More API integrations

Most Requested New Features:

  • Lab integrations

  • Patient messaging

  • Financial planning tools

  • Performance comparison dashboards

A New Era of Digital Transformation

For Medicasimple, the TDB Congress was more than a fair—it was a space to connect with the community and align on vision.

Takeaways

  • Dentists are clearly more open to digital tools

  • Operational complexity in clinics is a shared challenge

  • Automation is becoming a necessity, not a preference

  • Cloud security concerns are largely resolved

Our 2023 Direction

  • More congress participation

  • Regional education seminars

  • Partner dentist program

  • Preparations for international expansion

“Clinic Management in 10 Minutes” Made Real

At TDB 2022, this was more than a slogan. We demonstrated that daily clinic tasks can be handled in minutes.

Behind the scenes:

  • 3 years of focused R&D

  • Feedback from 500+ dentists

  • 50+ interface iterations

  • 24/7 customer support

Medicasimple in a sentence: not just software—a simpler way of working for dentists.

Questions or follow-ups (including for colleagues we met at TDB 2022): partner@medicasimple.com

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